About Us

                               

THE BRAND

Shahla Karimi jewelry captures the deep-seated longing of human beings to embrace and express their memories. The work distills beauty from the ordinary, featuring duality and a sense of nostalgia, forms inspired by art and architecture from a time past.

All pieces are hand-made in New York City with recycled gold and conflict-free stones.

The brand launched in 2014 and has adorned the hands and ears of Reese Witherspoon, Kacey Musgraves, Gigi Hadid, Carrie Underwood, Olivia Palermo, Lucy Hale, Elisabeth Moss, and Vanessa Hudgens and has been featured in Vogue, W, Architectural Digest, Harper's Bazaar, Cosmopolitan, InStyle, National Jeweler, Forbes, WWD, Brides, and JCK Magazine.

THE TEAM

shahla karimi about us

Photo by Chloe Pitterson

Shahla Karimi

Designer / Resident Horticulturist 

Shahla spends her days meeting with clients (in person and recently, more often, virtually), designing in 3D (her hand drawings are next-level terrible), emailing with customers, vendors, and handling general inquiries. She also works as the in-house CFO and horticulturist. 

Shahla has worked in product strategy and merchandising for some of the world’s most esteemed brands and campaigns. She produced multiple apparel collections for Vogue and the CFDA, working with over 50 leading designers including Celine, Versace, Prada and Stella McCartney. She also served as Director of Merchandising for President Obama’s re-election campaign. She is Kentucky bred and Manhattan based.

Likes: Dark comedies, scooters, scrolling Zillow
Dislikes: Urban raccoons, chipped nails (my own), & my turn at Karaoke 

shahla karimi about us

Photo by Mary O'Byrne

Emma Scaramozzino

Senior Product Manager / OOAK Designer

Each day is different for Emma as she oversees all aspects of our jewelry, both physical and digital.

Visiting our vendors in the diamond district, writing blog posts, and managing our social media was part of her daily routine. However, more recently you can find her meeting with clients or collaborating with Shahla on custom designs.

A graduate from the FIT's fashion merchandising and product dev program, Emma worked in bridal and fine jewelry before aligning her two passions at Shahla Karimi.  

Likes: Cody Rigsby’s Peloton classes, singing in the shower, & blistered Shishido peppers with a cold cocktail.
Dislikes: Chuegy things, wet socks, & indecisiveness.

shahla karimi about us

Photo Courtesy of Hinge

Tim MacGougan

Managing Partner 

Tim has recently joined us as a managing partner and advisor. For the last 8 years he played an integral part in the runaway success of the dating app Hinge, as Chief Design Officer and Chief Product Officer, where he was responsible for its industry leading efficacy at creating relationships. It should also be mentioned that although he is Shahla's husband, there is no nepotism and he still makes her morning coffee.

Likes: New headphones, his hair, non-professional frisbee, ESPN the Ocho, his turn at Karaoke.
Dislikes: Old Headphones, conflict, professional frisbee, talking.

shahla karimi about us

Photo by Nathanial Gary

Maisha Hanif

Digital Product Manager

Maisha spends each day supporting our team in production, content creation, and site maintenance. If she's not in the diamond district overseeing production timelines, you'll find her photographing new pieces on her model-level hands or updating our site.

Likes: Being high off caffeine, eating, & sweaters
Dislikes: People being mean to me, door handles, & trains

Photo Courtesy of Coya

Coya Campbell

Product Manager

Coya typically spends her day overseeing jewelry production in the diamond district. While there, she spends ample time communicating with vendors to ensure each piece is completed on time and without flaws. When she is not in the diamond district, she can usually be found preparing new orders, keeping up with stone memorandums and invoices, updating the production platform, and creating the occasional sketch or two.

As a Parsons BFA fashion design graduate with prior experience in the jewelry industry, Coya continues to nurture her passions daily here at Shahla Karimi.

Likes: ICE CREAM!!!, babies, puppies, red lipstick, genealogy, planning, & all things fashion & design
Dislikes: blank panthers, bugs, rude/ mean people, people who are unwilling to compromise, & loud unnecessary noise

Photo Courtesy of Aaliyah

Aaliyah Clacken

Digital Product Management Intern

Aaliyah spends her days assisting in content creation, shipment, and data analysis. She is constantly following and tracking the analytics of the company and keeping track of returning clients. She is currently working on a client dossier for the company’s most valuable clients. 

Likes: vintage fashion, scary movies, & quality time with friends
Dislikes: spiders, loud people, nyc rent prices

Photo Courtesy of Ohema

Ohema Boone

Product Management Intern

Ohema is our product management intern. She supports the production team  in meeting with vendors at the diamond district, updating vendors' contact lists, and monitoring the productions' platform.

Likes: watching Disney Pixar movies, going out to eat, coffee
Dislikes: alarm clocks, jump scares, spiders

shahla karimi about us

Photo by Nathanial Gary

Emily Oliveira

Retired Production Assistant

Emily spends her time supporting our team in production - QCing castings, sourcing stones, and meeting with our jewelers.

Likes: Coffee, high heels, & happy hour
Dislikes: Rainy days, broken nails, & making decisions